Like the ‘slow food’ movement in foodie circles, has the time come for a ‘small data’ revolution in customer experience design? With the rise and...Read More
The ExScan: The Stedelijjk Museum
On its way to A+
During the opening week, the museum received unflattering press. In short, critics mostly gave it a C-.
Perhaps not the best of starts, if it weren't for the fact that the museum is selling like hotcakes, and everyone's going. So we interviewed 40 visitors about their experience and in terms of function, over 85% of those interviewed gave it an A or a B....
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