Use “small data” to get more from “big data” input
My colleague Evelyn Smeets attended “The Human Mind and Usability“, a one-day session at the traveling Nielsen Norman Group usability...
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Department-thinking in eCommerce
What I am going to say is obvious: The customer doesn't care about how many departments a company has.
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Translating customer signals in Kindle Fire design
Jakob Nielsen reminds us of the importance of translating a customer's actions into meaningful input.
Read MoreThe ExScan: The Stedelijjk Museum
On its way to A+
During the opening week, the museum received unflattering press. In short, critics mostly gave it a C-.
Perhaps not the best of starts, if it weren't for the fact that the museum is selling like hotcakes, and everyone's going.
So we interviewed 40 visitors about their experience and in terms of function, over 85% of those interviewed gave it an A or a B....
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